Content vs. Carrier, Carrier vs. Content
This battle has raged since the mobile Internet began. Wireless carriers want to control their greatest asset, their customers while content providers want access to their mobile readers. At CTIA Wireless 2007 the debate rages on, this time between Larry Shapiro, executive VP of business development and operations with Walt Disney Internet Group and Jim Ryan, VP of consumer data products with AT&T Wireless.
The content side argues that carriers are not doing enough to make it easier for wireless users to access content, while Jim Ryan counters,
"We're not just the pipe, we handle the packaging, marketing and distribution."This is by no means an end to the debate, but it only goes to show that content providers and carriers need to reach a common ground for the benefit of their shared customers.
More can be read at FierceMobileContent.